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Welcome to the toy rebellion
"Put the iPad down."
If you’re a parent in 2025, you’ve probably said that phrase about four thousand times. We say it too. In fact, that specific phrase is pretty much the reason you’re reading this right now.
Hi. We’re Mark and Sophie. We’re the parents behind Toykick, and we have a confession to make: We are tired of the doomscroll.

Mark Gash
Dec 83 min read
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